Indian home decor can be valued at $ 20 billion
Each time whilewriters come across exceptionally manufactured whitepapers.Gemsymphonies whose notes are written poetically many times over to perfection. It happened to me more than a year ago when my services were required by a small start-up who wanted to make a promotional footprint.
We studied the dynamic nature of the Indian economy. We analyzed how certain developments could radically shift the powers of established companies to the benefit of growth companies in just one matter of time. We came to the conclusion that growth companies or small-scale companies could always take on giant companies.
Prophetically, one year, I see that the study is a merit Indian decorator. Now that I’ve tickled your curiosity on the topic, let’s examine how this is achieved in detail.
Home Furnishing is the latest category added to all e-commerce markets and digital customer surveys believe it has a huge huge development potential. They refer to it as the giant Indian wooden elephant that swells to a business value of 20 billion by 2020.
The Indian homebuilding industry provides employment to millions of designers, carpenters and other skilled craftsmen, but they still need momentum to successfully transform into a structured self-sustaining. Currently, there are only a few stable companies, the Goliaths in the decor industry; such as Pepperfry.com, Fabfurnish.com and Urbanladder.com.
They are solid and successfully deliver to this niche furniture. They have developed strong branding, logistics and ultimately effective web-enabled platforms to safely do sofast But I wonder if this strategy is enough to ensure long-term success? I mean when we talk about significantly contributing to Indian economy more players are surely needed.
Thus enter David s
Smaller start-ups that are self-financed and are growing slowly and steadily also contribute to securing this sector. Many do just what is most important in all consumer-driven businesses – Keeping the customer satisfied and not looking to expand at Mach speed. One should not be surprised that some of the growth companies’ growth companies such as afyDecor.com also make a noticeable contribution.
Organically, they look at innovative proactive solutions in line with their time-bound goals. Because it will be KingCustomer who will ultimately decide the real winner in the long run. I wonder if we could see a classic case of market disruption, a true David versus Goliath when the time is right.
